Australian advertisers will try their hands on the new ad format. The new AdWords ads can be placed on Google Maps and when users do a local search, they appear on the results page. The advertsement will be tied to the business location.

“Users searching for your products or services will be able to clearly see how close they are from your business’ physical location. In addition to your ad text, you can also include a phone number or add an image of your company logo or one of the products you carry. Whether it’s a hotel or flowers, art galleries or rugby league jerseys, you can get key information about your business in front of potential customers as they browse or shop locally online.”

More details on Google Australia Blog
Official Google Australia Blog: Get your ad on the map….literally

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